Element: whats already out there

Posted: Wednesday, 29 September 2010 | Posted by Adam Townend | Labels: ,

For the Element brief, I am looking to design a small collection of t-shirts for a new line of typographic t-shirts for guys. I recently checked out the Element website to find examples of t-shirts they are selling at the moment.

I know, as a buyer of element t-shirts, that these ones aren't the best typographic examples but they do give a flavour of the design aesthetic associated with the brand. I plan to post more examples of past and present designs some of which I own and inspired me to undertake the brief initially.

There is quite a mixed bag in terms of approach and that is what I wanted to get across. There is room for all disciplines, type, type as image, illustration, and then you've got more free flow designs opposite structured.





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