BWG Brand Guidelines by Mash Creative

Posted: Sunday, 5 December 2010 | Posted by Adam Townend | Labels: ,

Mash Creative have developed this brand guidelines document as part of a total rebrand of Black Watch Global, an intelligence and risk management consultancy. This is the best example I've seen so far of nailing a guideline book so it is easy to understand and easy to flick to the information needed. Its simple, big and bold, which is what you need as a designer when trying to find the right font or colour for a particular brief.

I have decided to split up the guidelines book I am designing into 5 small handy publications so the ease of access of information is even quicker compared to looking through a document of this size.


  1. Rachid de Wind said...
  2. is there a way to get a full view of this entire guideline?