In sight of the feedback received on the presentation, I thought I would give a little bit of a view into panini stickers from the 70's and 80's. This evidence will make the link between my audience and ideas a little stronger, and justify my reasoning behind the design direction.
It became famous in the 1960s for its football (soccer) collections, which soon became objects of wide interest and are now considered a juvenile cultural phenomenon of the following decades. Rare stickers (figurine) can reach very high prices on the collectors' market. Some popular games were invented which used stickers as playing cards. The slogan "Stick with Panini" could once be heard in a jingle following the television advertisements that Panini aired during children's programming
(source: wikipedia)
Here are some examples of stickers from that era.
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